Blog-o-Luxe™ 5000

We put together this fun and festive campaign for Distillery Row’s Summer Beach Bash in Portland, Oregon. The annual party is a chance for all of the distilleries in the Row to come together and share their craft spirits, make tasty and refreshing cocktails, enjoy some live music, and say “thank you” to the local community. The advertising and marketing campaign included posters, postcards, local newspaper ads, and social media graphics all centered around the fun and retro type treatment we created for the event, that even includes a tropical drink umbrella!...

The team at New Deal Distillery wanted a Summer drink flight menu that was a fun departure from their usual (delicious) offerings so they came up with a Tropical Tiki series of cocktails they called the Island Getaway Flight. Drawing on our love of all things retro, we created this small ad in a vintage style for Travel Portland magazine, and this drink menu with the same look and feel for in-house printing and use. Aloha!...

We've just completed a major design update on the packaging that transports Imperial Yeast to homebrewers around the world. The yeast originally came in cute little cans that we also designed, but experimentation with different options led the Portland-based company to the new more colorful pouches. Now each of the 5 varieties of organic yeast has its own color, and each individual strain has its own pouch complete with name and code number. The cans had the strain name and date printed with a customized inkjet printer. The challenge for the pouch design was to create a new more colorful...

We just completed a large website redesign for Maxta, providers of hyperconverged software solutions for managing servers and hypervisors. The site was created in partnership with long-time collaborators Liquidbook on the Wordpress platform using a custom theme developed just for this project. We also created many of the custom illustrations and icons on the new site, based on a selection of stock illustrations....

Here's a great photo of our latest t-shirt design for New Deal Distillery taken by Kristen Manning Photography. Lucas from New Deal is shown pouring cocktails for the ADX open house party as part of Design Week Portland this past week. The tagline on the shirt says, “we do our part.” Indeed!...

New logo design for Lenny Gotter Brand Consulting, a Portland company that specializes in consulting for the spirits industry. The deco type treatment and distinctive green olive icon imply an upscale, classy cocktail lounge while keeping a friendly and personal feel. Founder Lenny Gotter provides consulting for flavoring, messaging and marketing for his clients in the start-up and craft distilling space....

At DBD one of our favorite things in the whole world is designing beautiful and functional logos for clients both big and small! One thing that our clients often wonder is how the logo will look in context – how will it look on a t-shirt, on signage, on cards, or even on a coffee mug. We can actually help you with that by creating realistic logo mock-ups of a variety of placements. Just like these mockups you see here of our own logo. None of these objects actually exists, but they could. Give us a ring.      ...

If you’re reading this, chances are you came here looking for Deluxe Creative. So what gives, you're asking? Well, after doing business as Deluxe for almost 6 years, we received a letter from a Large Corporation™ with a similar business name asking us to stop calling ourselves Deluxe. So, instead of entering into a messy legal battle, we decided to call ourselves David Bailey Design, or DBD for short. What can you expect from David Bailey Design? Pretty much the same things you know and love about Deluxe – great design, creative solutions, awesome web technology and friendly people. The studio is still under the creative direction of David...